QR codes for consumer electronics
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See what QR codes for consumer electronics can do for your brand with these inspiring ideas
QR codes engineered for your success
Incorporating QR codes for consumer electronics into your products’ packaging or the receipts you give to customers can enhance your brand’s visibility and give customers an added layer of service that will turn them from brand fans into brand ambassadors.
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Let’s look at how you can best use QR codes for consumer electronics
Widen your social media reach
When customers buy your products, you already know they’re fans of your brand, so packaging is an ideal place to put your social media links to turn those customers into brand followers on your various accounts. A social media QR code makes it easy for customers to choose which platforms they prefer because with a simple scan, the code takes them to a landing page that lists all your social media accounts (even TikTok) and lets them pick the ones they want to engage with you on. Encourage your fans to follow you, check in when they make a purchase and tag your brand in posts that mention it.
Make manuals easily accessible
Of course you’ll include a paper manual with all your products, but many people prefer to have a digital copy of the manual, too. Make this an easy reality by including a file download QR code on your packaging linked to a PDF version of the manual. Now, your customers can have both a paper copy and a PDF copy on their phones.
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Learn from your customers
If you manufacture electronic devices, collect crucial customer feedback by printing a website QR code that leads to an online survey on your package inserts. When someone buys a product, they scan the code and provide you with a review of their experience with it. Use this feedback to continually improve your offering.
Advanced analytics
Track and measure your QR codes progress with advanced analytics. Know the number of scans they received over a period of time, where they were scanned, with what devices, the age and gender of your target audience, and more.
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